Hi, I'm Kristi
I empower women in male-dominated industries
I am a former corporate attorney who transformed my career through blogging and social media to become a nationally-recognized expert on the business of sports. I left my law practice in 2011 to become the first female sports business reporter for ESPN.
Currently, I'm a contributor for publications such as Forbes (sports business), Entrepreneur (personal branding) and POPSUGAR (travel). After leaving ESPN, I founded a boutique publicity and personal branding agency, Guide My Brand, where I help solopreneurs and nonfiction authors establish themselves as an expert in their niche through both traditional and online media opportunities.
As a speaker, I've been privileged to speak to women ranging from college students to C-level executives and partners in major law firms on ascending into leadership roles in male-dominated industries. My message is that women don't have to "act more like a man," in order to succeed, but instead need to leverage their innate strengths to become better business developers and improved advocates for themselves.
From law to sports and beyond
Beginning as a LawyerI graduated law school and accepted an associate position with Nelson Mullins in Atlanta.
Joining Forbes & CSSI was asked to become a contributor for Forbes and landed my first television appearance with Comcast Sports Southeast.
Making History at ESPNI left the practice of law and became ESPN's first female sports business reporter.
Becoming an AuthorMy book, Saturday Millionaires: How Winning Football Builds Winning Colleges, was published by Wiley.
Starting my AgencyIn 2015, I started Guide My Brand to work with solopreneurs and nonfiction authors on personal branding.
See Kristi in Action
Empowering women in male-dominated industries
I met Kristi Dosh at a legal marketing event in St. Louis. Upon learning that she would be presenting, I immediately registered for this event and knew that I’d find it extremely beneficial since I followed Kristi on social media. Kristi’s presentation did not disappoint. She provided applicable strategies and helpful tips in the areas of blogging and social media that are still being discussed among LMA St. Louis group months later. Nicely done, Kristi. Keep up the good work!
Kristi is an enthusiastic and engaging speaker. I reached out to her in hopes of her coming to speak to our local American Advertising Federation club and she responded almost right away. Our members were excited to hear her share her experiences in the sports world and she did not disappoint! She connected the dots on how sports marketing can help you propel your own brand and she urged us to find our own field to focus on.
Kristi delivered a powerful message to our 2016 Miami Dolphins Rookie class about the importance of having a “WHY” behind their social media brand. Kristi challenged the rookies to be intentional in building their social media brand in order to maximize the NFL shield and platform while it exists!
Kristi recently spoke on “Power – How to use it in a man’s world” at a Jacksonville Women’s Leadership Forum event. Wow, what a dynamic speaker with loads of great thoughts, real world examples and things to take away and put in to practice! Her ability to engage the audience and provide thought provoking ideas was outstanding. I look forward to seeing her speak again soon!
Kristi graciously agreed to share her knowledge as a speaker in the JAXCoE Distinguished Speaker Series, a monthly event for entrepreneurs at Unity Plaza in Jacksonville, FL. Her presentation was top notch – professional, engaging and chock full of valuable information. Attendees are still talking about the value they took from the event. I’m delighted to know Kristi and look forward to many more interactions with her in the future.