Wanting to stress to our student body the importance of networking and the use of social media in pursuing a career in athletics, I reached out to Kristi so she could share her experience with our students. Kristi was wonderful to work with and her conversation with our students was engaging, topical, and provided all our participants with a strategy for utilizing the aforementioned tools in the sports business industry. Shortly after Kristi’s speaking engagement, I put her advice to work and found a great job within the industry in a matter of weeks! I highly recommend Kristi as an engaging and knowledgeable speaker in the realm of sports business.